Walk down any supermarket aisle and, chances are, you’ll find most products are wrapped in plastic (we’re looking at you, Woolsworth). But not at Ekoplaza, where there’s an entire aisle dedicated to plastic-free goods.
Dutch organic supermarket Ekoplaza is teaming up with A Plastic Planet to present the world’s first plastic-free supermarket aisle. Located in Amsterdam, the pop-up Ekoplaza Lab offers almost 700 plastic-free products that are packaged in glass, metal containers, cardboard, and look-a-like faux plastics made of compostable biomaterials.
Meat, dairy items, snacks, rice, and even chocolate are some of the items wrapped in anything but plastic.
A Plastic Planet co-founder Sian Sutherland said, “For decades shoppers have been sold the lie that we can’t live without plastic in food and drink. A plastic-free aisle dispels all that.”
Ekoplaza is opening another store in The Hague in the next few months and has plans to install these plastic-free aisles in all of its 70+ stores in the future.
If you’re wondering what materials you should be using instead of plastic, A Plastic Planet has released a ‘Plastic-Free-Pedia’ that lists materials that are friendly to our planet. Check it out here.