Moscow-based designer Nikita Konkin has come up with a set of concept packaging that imagines pasta as fabulous hair.
His clever idea involves illustrations of three women with see-through panels on top. The noodles can be seen through the panels, their varying shapes resembling different hairstyles. For instance, one lady has luscious, straight hair made of spaghetti, while another has beautiful curls composed of macaroni.
With grocery aisles filled with items vying for a consumer’s attention, this playful concept definitely makes a product stand out.
You can see more of Nikita Konkin’s work here.
Via Laughing Squid