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Hipster Barbie takes on Instagram and satirizes the entire subculture

Barbie has finally pushed aside her designer gear and embraced her hipster side, all while documenting it on Instagram (with exactly the right filter).

Socality Barbie is an Instagram feed that satirizes the millennial adventurer of social media. Using the hashtags #liveauthentic and #socality, Socality Barbie shines a light on our excessive need to look good on social media. Though the anonymous creator of this account says it’s all a way to be dishonest: ‘I get it, it’s pretty to look at’, she says. ‘But it’s so dishonest. Nobody actually lives like this. And it’s so overdone that it’s becoming boring’.

As to the inspiration behind Socality Barbie: ‘People were all taking the same pictures in the same places and using the same captions’, the creator says. ‘I couldn’t tell any of their pictures apart so I thought, ‘What better way to make my point than with a mass-produced doll?”

Taking a relaxing bath and feeling SO #BLESSED . Thank you @wired @seventeen @nylonmag @hellogiggles @jonathan_merritt and many more for the features ?? #vsco #vscocam #socality #liveauthentic #livefolk #kinfolk #visualcoop #finditliveit #getoutside #letsgosomewhere #neverstopexploring #explore #adventure #lifeofadventure #pnw #pacificnorthwest #thatpnwlife #northwestisbest #thegreatpnw #greatnorthcollective #socalityportland #pdx #communityfirst #oregon #upperleftusa #peoplescreatives #wildernessculture

A photo posted by Socality Barbie (@socalitybarbie) on

Cuz holding your ice cream up to a wall turns it into art. ?? #saltandstraw #vsco #vscocam #socality #liveauthentic #livefolk #kinfolk #visualcoop #getoutside #letsgosomewhere #neverstopexploring #exploremore #explore #adventure #lifeofadventure #pnw #pacificnorthwest #thatpnwlife #northwestisbest #thegreatpnw #greatnorthcollective #socalityportland #pdx #communityfirst #oregon #upperleftusa #peoplescreatives #wildernessculture #instagoodmyphoto #herpnwlife

A photo posted by Socality Barbie (@socalitybarbie) on

Could I be any more authentic?! #instagoodmyphoto #vsco #vscocam #socality #liveauthentic #livefolk #kinfolk #visualcoop #getoutside #letsgosomewhere #neverstopexploring #exploreeverthing #explore #adventure #lifeofadventure #pnw #pacificnorthwest #thatpnwlife #northwestisbest #thegreatpnw #greatnorthcollective #socalityportland #pdx #communityfirst #oregon #upperleftusa #peoplescreatives #wildernessculture #instagood #herpnwlife

A photo posted by Socality Barbie (@socalitybarbie) on

I love being a part of this creative community that inspires us to create and encourages us to collaborate with other creatives. #createdtocreate #vsco #vscocam #socality #liveauthentic #livefolk #kinfolk #visualcoop #letsgosomewhere #neverstopexploring #exploreeverthing #exploremore #explore #adventure #lifeofadventure #pnw #pacificnorthwest #thatpnwlife #northwestisbest #thegeatpnw #greatnorthcollective #socalityportland #pdx #communityfirst #oregon #upperleftusa #peoplescreatives #wildernessculture #instagood #herpnwlife

A photo posted by Socality Barbie (@socalitybarbie) on

One day at a Times. #vsco #vscocam #socality #liveauthentic #livefolk #kinfolk #visualcoop #finditliveit #getoutside #letsgosomewhere #neverstopexploring #exploreeverthing #exploremore #explore #adventure #lifeofadventure #pnw #pacificnorthwest #thatpnwlife #northwestisbest #thegeatpnw #greatnorthcollective #socalityportland #pdx #oregon #upperleftusa #liveoregon #wildernessculture #instagood

A photo posted by Socality Barbie (@socalitybarbie) on

Via Wired

About the author

Rachel Oakley is an Aussie writer based in NYC with an obsession for the creepy, cool and quirky side of life. She’ll remind you she’s a vegan every chance she gets. Her IG is filled with doggo pics: @patty_pottymouth