Featured Image for Hermes salt and pepper, anyone? Peddy Mergui’s rebranded grocery products
Design

Hermes salt and pepper, anyone? Peddy Mergui’s rebranded grocery products

Peddy Mergui has created a fun series of everyday objects with luxury packaging to explore ‘the dynamic and often blurred ethical boundaries of design within consumer culture. The exhibition is meant to highlight the challenges a designer faces when tasked with promoting economic interests while remaining true to his or her own moral compass’.

The packaging also highlights ‘both the contentious, potentially arbitrary connection that products have to packaging’. How do you feel about it? Mergui is certainly commenting on global consumer culture and asking us to question our next purchase.

Via Inexhibit

Peddy Mergui creates milk in the simplistic yet luxurious packaging of Apple
Peddy Mergui creates flour in the simplistic yet luxurious packaging of Prada
Peddy Mergui creates coffee in the simplistic yet luxurious packaging of Cartier
Peddy Mergui creates butter in the simplistic yet luxurious packaging of Bvlgari
Peddy Mergui creates fruit in the simplistic yet luxurious packaging of Nike
Peddy Mergui creates yoghurt in the simplistic yet luxurious packaging of Burberry