Reader Find
Check out this great guerrilla marketing campaign from The Tutor Crowd. They have been going around the streets of London to correct spelling mistakes in graffiti. This is a genius idea to get media coverage and brand exposure. If you are working in a marketing department, look and learn. The advertising campaign was created by [...]
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Reader Find
For all of you aspiring artists out there, take your cues from this girl. Charmaine Olivia: a self-taught painter and marketing guru, she is one of the most popular people on Instagram and has a fan following of tens of thousands.
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Reader Find
Where art meets marketing. The three-dimensional wall art is a creative experiential marketing technique employed by Haier to give show-goers a taste of something unique at the Good Food and Wine Show. Show-goers are not interested in washing machines and refrigerators. So draw their attention by offering free photos posing in front of the cool 3D art. Clever!
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