A good logo tells a strong visual story of what the company is all about. And if it is easy for someone to commit it to memory, so much the better. Unfortunately, some logos out there tell quite a different story and are easily remembered for all the wrong reasons. No matter how you look, […]
We all perceive things differently, but there’s a general consensus that some brands are closely associated with something else – whether it’s positive or negative is another thing. Honest Slogans is an amusing tumblr of what people really think about some of the brands out there. The blog was created and managed by Clif Dickens, a graphic designer from Nashville, Tennessee.
Pepsi is without a doubt one of the world’s most recognizable brands, but have you always wondered about the logic behind Pepsi’s logo? Mohamad Turky, a Cairo-based multimedia specialist, has created these entertaining illustrations of what he thinks whenever he see one of their advertisements.
Swedish artist Gunilla Klingberg explores consumerism by constructing a spiritual symbol — the mandala — from repetitive patterns of brand logo visuals. The majesty of these gigantic circular mandalas is a wry reminder of just much people worship their everyday grocery supplies.
Melbourne-based Lure Graphics is a graphic design studio with an uncommon approach. Founded by 23-year-old graphic designer Melissa Pepers, their effervescent and successful concepts are inspired by life. The eye-catching logo featured here, designed for vending machine company Candy Solutions, demonstrates Lure Graphics’ avant-garde process. Beginning with handcrafted letterforms created from toothpaste, the company’s monogram […]
Windows 95 was the best Windows version ever. So when we found out about how a Redditor and his friend “took care of a graffitied swastika” by covering it up with the Windows 95 logo, we completely understood. Bet the Windows logo design guys never saw this coming when they came up with it 17 […]
As an exercise in logo examination, I re-branded popular animated shows from the twentieth century as they would look if designed to market themselves as a hipster fashion label.
The corporate world has become an easy target in the age of the Internet, when everybody knows a brand’s logo at a mere glance. As an idle advertising major, I couldn’t help but appreciate the pure honesty and truth behind these parody slogan ad ideas.
Universal Pictures is celebrating its 100th anniversary with an updated logo, which made its debut last week leading into Dr. Seuss’ The Lorax. In this captivating video, watch the evolution of Universal’s branding through the years. I’m quite partial to the earliest black and white variations, while the classic 80s logo gets some serious nostalgia […]
Inspired by dark, out of the way bars, Places We Should Go is a project by Mark Sarmel that revolves around four imaginary bars. They’re just the type of place one might accidentally stumble into and instantly feel at home, or not, but then the best adventures are often those that are unexpected.
The Norwegian design studio Grandpeople produce a range of graphic design, illustration and art direction that is varied and always interesting. Clients are based in fashion, music, art and culture, which make for engaging projects plus cool illustration and design techniques. Plus, their logo is one of the best I’ve seen in ages.
Personally, I think the new AT&T logo sucks. In attempting to make it look 3-D, the designers have also made it look like a scoop of ice-cream, not exactly what I associate with cellphones. Neatorama recently posted a rundown of how a few other iconic logos evolved. [while we're on it, check out the Wolda […]