Stealing from potential clients to get their attention

Annie Churdar Contributor

By Annie Churdar in Video on Saturday 26 October 2013

These guys couldn’t think of any other way to convince stores they needed a better security system other then to… well, prove it by stealing a lot of stuff. So they went around targeting shops, placing a hidden camera on the thief’s glasses, and stealing merchandise. The risky move, known as Watch Me Steal From […]

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Tourism Australia censors kangaroo’s naughty bits for Facebook

Annie Churdar Contributor

By Annie Churdar in Cool Travel on Thursday 29 August 2013

I had to snicker when I found this “racy” photo of the Facebook-famous Kangaroo, Big Baz. It all started when Tourism Australia posted these censored photos on their Facebook page. Aussies responded with outrage that a wild animal’s genitals would be censored and posted for all to see.

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We think these outdoor ads are kinda funny, you?

Rebekah Rhoden Contributor

By Rebekah Rhoden in New Design on Thursday 24 January 2013

Sometimes the genius of creative advertisements goes unnoticed. Well, not this time. This selection of clever and powerful ads is just too good to ignore. When an advertisement is both visually, emotionally, and intellectually stimulating, it becomes much more effective. But when it’s funny too, well, then it’s just perfect.

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Very French Gangster kiddy crime mugshots

Low Lai Chow Contributor

By Low Lai Chow in New Photography on Wednesday 2 May 2012

Eyewear brand Very French Gangster has launched a series of crime mugshots of kids dressed in killer shades and glasses. The grown-ups among us could learn a thing or two from them on how to work that camera.

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Spray It On: Ads Of The World gold award winner

Carlo Muttoni Reader Find

By Carlo Muttoni in Video on Friday 15 July 2011

An Ads Of The World gold award has been won by this funny ad for a body deodorant. The incredible power of this ‘fragrance for men’ attracts herds of beautiful women in an apocalyptic scenario. This is the last episode from a most popular and acclaimed series of advertising spots.

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Bus shelter ad comes equipped with real heaters

Zolton Editor

By Zolton in New Trends on Friday 21 January 2011

It always amazes me how much outdoor advertising is uninspiring, flat, and unmemorable, when all you need to kickstart a campaign, and conversation, is a great idea, an element of interaction, and superb execution. Simple, really. This Minneapolis bus shelter, by ad agency Colle + McVoy, promotes Caribou Coffee’s new hot breakfast sandwiches in a […]

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Eat Panda Cheese or die!

Michelle Wilding Reader Find

By Michelle Wilding in New Trends on Monday 27 September 2010

This vexed panda is a deathwish who vehemently appears in Panda Cheese commercials when consumers dare not to try, buy, or use his product. Although he’s becoming quite an amusing hit in cyberspace, I strongly suggest you steer clear of this bear. His adorable blinking eyes won’t stop him from turning off your life support.

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3D optical illusion to prevent road accidents

Zolton Editor

By Zolton in Cool Travel on Thursday 23 September 2010

This is very clever. In order to prevent accidents in the District of West Vancouver, ‘the optical illusion of an illustrated girl chasing a ball has been placed on the road northbound at 22nd street’, with signs approaching it warning drivers that ‘you’re probably not expecting kids to run out on the road’. Unsurprisingly, it’s been an contentious discussion point amongst local residents.

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X-Ray Pin-up Calendar

Zolton Editor

By Zolton in New Trends on Thursday 24 June 2010

We love the sheer (pun intended) creativity in this advertising campaign by Berlin-based agency Butter for their client, EIZO, who produce ‘medical imaging high precision displays for the examination and diagnosis of radiographs’.

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Plywood poster chairs

Zolton Editor

By Zolton in New Trends on Thursday 13 May 2010

The New Zealand branch of the venerable J Walter Thompson advertising agency came up with this clever idea recently to create a poster advert for Kit Kats that was wholly interactive. The centrepiece of the campaign (literally) was a series flat-pack plywood poster-chairs made from six pieces, which could be assembled in just a few […]

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Creative advertising packaging

Casper Johansson Reader Find

By Casper Johansson in New Food and Packaging on Wednesday 11 November 2009

Despite the intentions of many, it’s not so often that advertising — as an industry — truly thinks outside the box. Yet, when executed well, clever eye-catching advertising actually works. It does. As these examples will attest to.

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