We are immersed in a fast, accelerating environment with no time for contemplation. We devour things without retaining much. In my work, I like to slow down, recycling images and messages, playing with objects and brands, in an attempt to extract a sort of fine powder: the unconsumed beauty of things.
Ducked and Covered is a must-see: the Survival Guide to the Post Apocalypse is an instructional public information film designed to assist Australians after a nuclear war. Produced by the Australian Board of Civil Defence during the early 1980s, this dusty film was found within a university film archive.
Outer space will be advertising’s new frontier and, even if we’ll be too old by the time this business is going to be fully established, it’s worth to imagine how it will look like. This is a short sample of Space Ads I made up, imagining a future of cross borders (the United States of China) and new bio-technologies (Liz Taylor will be brought back to life for the joy of all of us).
Designer Carlo Muttoni has come up with a tongue-in-cheeks hypothetical device that harnesses farts to generate electrical power. In all seriousness, poop can probably be harnessed in the same way.