How hot is this cut-aged copper bracelet decked out with heart-shaped charms? Icon Brand’s designs of late are definitely heating up raw aesthetic appeal. I’ve got my eye on their bullet, rosary and dog chains. You got to love this 1977 Byron Bay-born company that still continues to deliver quality goods.
Keep it simple stupid. That’s the idea behind this design. Fashion label Eleventh Commandment wanted to created something that was as far away from the Ed Hardy ‘cram as much shit onto one shirt’ approach as possible. Voila. This singlet is 100 percent premium 150gsm combed cotton and is made in Australia.
Created by Aussie label Eleventh Commandment on 100 percent premium combed cotton, the design on this tee is a hand-sketch by Sydney artist Joshua Oldfield of Kate Moss enjoying some coke. As she does!
Drum roll please. Louder. LOUDER. Ok, that’ll do it. After several months of work, and numerous strong coffees, we’re pleased to unveil our latest website, The Colour, a reader submitted collection of beautiful Australian-related images. Yup, The Colour features the best in new art, photography, illustration, music, cool products and fashion, and it all comes […]
Now, this is one for the girls out there [yes, we know who you are!] This summer, Australia’s premiere vintage-sport inspired streetwear label ZANEROBE presents its second ever women’s collection, La Di Da encapsulating the flow, movement and free spirit of dance. And we have a $300 Zanerobe pack to giveaway.
Boys have had to way too easy for far too long. Back in the day, it was either budgie smugglers or a pair of knee-covering boardies. Not exactly a hard choice. The only problem is that no matter how many boardies you owned, they all produced the same look. A bit like Zoolander with his Blue Steel, Le Tigre, Ferrari and our personal favourite Magnum. But that was before Aussie label Franks hit the scene and before you had options. Now you can kick around at the beach wearing a short leg or mid leg alternative in a variety of colours and hand-drawn prints. Oh, and they work really well with that low-cut v-neck tee your mates love to give you crap about.
Junior Massive is a newly launched Australian boutique t shirt label making limited edition tees using only Australia cotton. It’s street meets indie; design meets durability; edgy fashion meets edgy fashion. We have them for sale in the Lost At E Minor online store.
You’re having a relaxing Saturday when suddenly a phone call throws your wardrobe world into chaos. It’s your peeps, and they’ve decided to start the night early with some afternoon drinks in the sun. Sounds like heaven, until you realise that carefully planned after-dark outfit just won’t do. It’s enough to throw even the most stylish member of the crew into a full-fledged fashion meltdown. You need threads that can go from day to night, which is what Aussie label Illionaire do best. Their latest collection, Echoes, has colourful figure-hugging minis for the girls, and digital silk printed tees for the boys. With a palette like that at your disposal, your fashion future looks bright.
If you ever asked for a brag-worthy souvenir as a kid, only to have your dreams crushed by some play it safe relative, then chances are they brought you back a tourist tee instead. Now, it may not have cemented your status as the coolest kid in school, and you certainly couldn’t take it into show-and-tell. But by the looks of Melbourne label Limedrop, you might have been onto something. Their latest collection, Places I’ve Never Been, takes inspiration from the vintage tourist t shirts they’ve collected over the years, and the cities they aspire to visit. Slip into nomad mode wearing featherweight fabrics, and travel to faraway lands without even leaving your hood. Who knew dreaming about travel could be so fun?
Eco-friendly fashion just got hotter with new Sydney label Monkey & the BrownMan. Whilst the name may confuse you, their threads won’t. Collections consist of a range of unisex basic tees, kids wear and accessories. Inspired by surf culture and contemporary design, Monkey & the BrownMan create all their clothing from 100 percent organic cotton.
What’s in the water in Australia that all these cool t shirt labels just keep popping up? Junior Massive is the latest, a newly launched boutique t shirt label making limited edition tees using only Australia cotton. It’s street meets indie; design meets durability; edgy fashion meets … well, edgy fashion. We like it already.
Australian t shirt label Das Monk create the coolest tees this side of Sydney. Or Melbourne. Or New York, for that matter. Made from super soft, one hundred per cent cotton, they’re comfy and unique, and quite possibly Australia’s best fashion secret. Wait! No, they are. Grab one now from the Lost At E Minor […]
As we made our way to the bar at RAFW this year, it was obvious something was going down. A crowd had gathered around what we assumed to be an off-duty supermodel, but as we ordered our white wine spritzers (they were all the rage) it became apparent that this was no ordinary celeb spotting. The fashion pack were salivating over a man wearing what looked to be a life-sized rat dipped in some sort of neon plastic coating. We needed to know who was behind this, and now finally after months of extensive of research the mystery has been solved. The girls responsible for this Zoolander-like moment are Aussie label Make Believe. They coat flowers and toy rats in high-sheen latex to create scene-stealing jewels. Who’s up for a bit of menagerie accessorizing?