Old-school, timeless French is the vibe of creative agency Mother London’s latest campaign for Stella Artois. Titled Recyclage de Luxe, these massive, 1960s vintage-esc posters lining the walls of London’s tube aim to unabashedly promote Stella’s green credentials. The vibrant, revival ads, along with other campaign gimmicks, are all part of the brand’s efforts to boost its environmental image.
FOR CREATIVE INSPIRATION
In partnership with our friends at Optus, we present the third in a three part Lost At E Minor video series that puts the spotlight on some young, handpicked Australian creatives, doing inspirational things within their chosen fields. Episode Three features 16-year old Melbourne-based producer, Gab Strum (aka Japanese Wallpaper), who has racked up thousands of plays over the past year or so via a number of well-blogged remixes ranging from City Calm Down and The Townhouses to bootlegs of The xx and Bon Iver.