New Fashion

Quirky, innovative and inspiring. Fashion is about staying ahead of the pack. We like to wear threads that show our creative personalities, fit our modern lifestyle and make people want to know where we bought them. Lucky for you, we like to share. Just don’t tell anybody.

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This dad turned his child’s drawings over seven years into one-of-a-kind tattoos on his arms

Kenny Ong Contributor

By Kenny Ong in New Fashion on Wednesday 4 February 2015

For eleven-year-old Kai Anderson from Ontario, he’ll always having a permanent fan of his drawings. That’s because his dad Keith Anderson has been getting them tattooed on him and it probably can’t get more permanent than that. Keith has been selecting one drawing of Kai’s for the past seven years for this unusual purpose and […]

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This wacky Japanese underpants spot proves that they let your family jewels stay put, even in bizarre situations

Kenny Ong Contributor

By Kenny Ong in New Fashion on Tuesday 3 February 2015

In this seriously comical video (some may see it as comically serious), a particular brand of underpants puts its product through a series of experiments to prove that it does keep the rightful thing in its place, come hell and fury. Amongst the list of ‘scientific’ tests conducted by some very pleased laboratory technicians included […]

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Cupcake panties will give your man more than just sugar cravings

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Friday 30 January 2015

Previously, lingerie brand KnickerRocker gave us adorable animal panties that turns your bum into pandas, foxes, pigs, and bunnies. Now, store owner Nichola has come up with a pair of panties that puts the sweet in sweet cheeks. Made to look like actual cupcakes, the collection features frilly icing topped by a mini plushy of […]

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Take a look at these X-rays of women in corsets. Ouch!

Nicole Hughes Contributor

By Nicole Hughes in New Fashion, New Photography on Friday 30 January 2015

While corsets are strangely beautiful, they can’t help but make us wince in pain. These stunning X-rays are images from Doctor O’Followell’s Le Corset (The Corset), a book written in 1908. Even though most believe these corset X-rays are very much real, there is still some debate. Some think they could potentially be X-rays of […]

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These are the awkward crochet shorts and pants you’ve always wanted

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Tuesday 27 January 2015

Colorado-based artist Schuyler Ellers used various crochet techniques on recycled vintage blankets to create psychedelic shorts, pants, and jump suits. The pieces come in a variety of styles and colors, ranging from form-fitting jumpsuits to groovy bell-bottom pants.

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Just in time for the Superbowl: Patriots and Seahawks t-shirts with some serious style

Nicole Hughes Contributor

By Nicole Hughes in New Fashion on Friday 23 January 2015

Take a look at this awesome Touchdown collection that Pilot & Captain is running especially for the Super Bowl. With the big game almost here, they are now selling these limited edition, two-colour tees for both New England Patriots and Seattle Seahawks fans. To make the deal even better, fans get a discount. These one-of-a-kind […]

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Stay classy by wearing the poop emoji button-up shirt and sneakers

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Wednesday 14 January 2015

We sure are lucky. We live in a time where we can wear clothing decorated with hundreds of fecal matter and still look dapper. San Francisco-based clothing store Betabrand is selling a button-up shirt adorned with a pattern of the beloved smiling poop emoji. From afar, it looks just like any other fancy shirt, but […]

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Real-life models transform into designer fashion dolls for Vogue Paris

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Friday 9 January 2015

Trust Vogue Paris to come up with this cool concept! Instead of displaying overly expensive designer wear on Barbie dolls, Vogue took models Elizabeth Erm and Magdalena Frackowiak for a fashion shoot to remember. Italian photographer Giampaolo Sgura snapped the models in designer gear from Valentino, Chanel, Dolce & Gabbana, and more, then used colourful […]

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A jacket that’s almost as advanced as an astronaut’s space suit

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Thursday 8 January 2015

Space suits are awesome. But if you don’t have millions of dollars lying around, you’ll probably never get the opportunity to purchase your own. But a new jacket-the Spacelife-might give you the innovation you’re looking for in fashion. It won’t take you to the moon and back, but it will impress pretty much everyone you […]

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Have you seen ‘the most beautiful girl in the world’ who’s all of 8?

Kenny Ong Contributor

By Kenny Ong in New Fashion on Thursday 8 January 2015

At eight, Kristina Pimenova has been dubbed ‘the most beautiful girl in the world’. Which, naturally, begs for intense debate. The Russian supermodel models for Armani and Roberto Cavalli and has been on catwalks since the age of three. She has well over 2.5 million fans on Facebook and almost 500,000 avid followers on Instagram.

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How much does it cost to look good? Perfect strangers unveil their clothing costs

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Wednesday 31 December 2014

Just how much money are you willing to sacrifice on an outfit? $50? $100? $1,000? More? Thanks to Joe Monster, we finally find out just how much money goes into an everyday outfit. It looks like these photos were taken in New York’s Lincoln Center, where Fashion Week takes place each year.

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Cotton: the common thread of people around the world

Nicole Hughes Contributor

By Nicole Hughes in New Fashion on Wednesday 24 December 2014


We’ve all heard of cotton. You’re probably wearing some right now. It’s now thought that cotton as we know it was first grown at least 7,000 years ago in Mexico. By 1500, it was ubiquitious around the world although it didn’t take root in America until 1556 in Florida. These days, it’s all around us, and an intrinsic part of everyday life.

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Johnnie Walker just made these brogues that conceal mini bottles of their whiskey

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Friday 19 December 2014

Johnnie Walker Red Label recently collaborated with British cobbler Oliver Sweeney to make leather brogues that conceal miniature whiskey bottles. At first glance, they appear just like any elegant Oxford-style shoes, but flip them over and you’ll quickly see that inside their stacked heels are spaces big enough to fit mini liquor bottles. The idea is more discreet than a […]

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Coca Cola’s St. Nick gets a 21st century makeover with couture clothing

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Thursday 18 December 2014

We all know the Santa Claus who appears on the Coca Cola ads during Christmas time. But did you know that jolly figure has been around since the 1920s?

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Cheer yourself and everybody else up with one of these fun head wraps in the chill of winter

Kenny Ong Contributor

By Kenny Ong in New Fashion on Tuesday 16 December 2014

If you’re one of those who gets a healthy dose of brain freeze in winter, you’ll probably have an arsenal of knitted woolies to protect your precious head during the cold months. Well, apart from doing a great job in keeping you warm and snugly, these head wraps will surely bring on a smile to […]

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