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Quirky, innovative and inspiring. Fashion is about staying ahead of the pack. We like to wear threads that show our creative personalities, fit our modern lifestyle and make people want to know where we bought them. Lucky for you, we like to share. Just don’t tell anybody.

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A jacket that’s almost as advanced as an astronaut’s space suit

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Thursday 8 January 2015

Space suits are awesome. But if you don’t have millions of dollars lying around, you’ll probably never get the opportunity to purchase your own. But a new jacket-the Spacelife-might give you the innovation you’re looking for in fashion. It won’t take you to the moon and back, but it will impress pretty much everyone you […]

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Have you seen ‘the most beautiful girl in the world’ who’s all of 8?

Kenny Ong Contributor

By Kenny Ong in New Fashion on Thursday 8 January 2015

At eight, Kristina Pimenova has been dubbed ‘the most beautiful girl in the world’. Which, naturally, begs for intense debate. The Russian supermodel models for Armani and Roberto Cavalli and has been on catwalks since the age of three. She has well over 2.5 million fans on Facebook and almost 500,000 avid followers on Instagram.

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How much does it cost to look good? Perfect strangers unveil their clothing costs

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Wednesday 31 December 2014

Just how much money are you willing to sacrifice on an outfit? $50? $100? $1,000? More? Thanks to Joe Monster, we finally find out just how much money goes into an everyday outfit. It looks like these photos were taken in New York’s Lincoln Center, where Fashion Week takes place each year.

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Cotton: the common thread of people around the world

Nicole Hughes Contributor

By Nicole Hughes in New Fashion on Wednesday 24 December 2014


We’ve all heard of cotton. You’re probably wearing some right now. It’s now thought that cotton as we know it was first grown at least 7,000 years ago in Mexico. By 1500, it was ubiquitious around the world although it didn’t take root in America until 1556 in Florida. These days, it’s all around us, and an intrinsic part of everyday life.

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Johnnie Walker just made these brogues that conceal mini bottles of their whiskey

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Friday 19 December 2014

Johnnie Walker Red Label recently collaborated with British cobbler Oliver Sweeney to make leather brogues that conceal miniature whiskey bottles. At first glance, they appear just like any elegant Oxford-style shoes, but flip them over and you’ll quickly see that inside their stacked heels are spaces big enough to fit mini liquor bottles. The idea is more discreet than a […]

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Coca Cola’s St. Nick gets a 21st century makeover with couture clothing

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Thursday 18 December 2014

We all know the Santa Claus who appears on the Coca Cola ads during Christmas time. But did you know that jolly figure has been around since the 1920s?

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Cheer yourself and everybody else up with one of these fun head wraps in the chill of winter

Kenny Ong Contributor

By Kenny Ong in New Fashion on Tuesday 16 December 2014

If you’re one of those who gets a healthy dose of brain freeze in winter, you’ll probably have an arsenal of knitted woolies to protect your precious head during the cold months. Well, apart from doing a great job in keeping you warm and snugly, these head wraps will surely bring on a smile to […]

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Hats that look like pizzas and burgers will keep your head warm this winter

Inigo del Castillo Contributor

By Inigo del Castillo in New Fashion on Tuesday 16 December 2014

If you can’t get food out of your head, maybe try putting them on your head instead? Melbourne-based artist Phil Ferguson learned to knit and crochet by watching YouTube tutorials. He then put his new skills to good use by giving the world enormous food items that will keep us warm in the winter. His […]

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At US$250,000 a bottle, this is the most expensive nail polish in the world

Kenny Ong Contributor

By Kenny Ong in New Fashion on Thursday 11 December 2014

Launched by Los Angeles-based luxury jeweler Azature, its hefty price tag is justified with 267-carats of black diamonds inside this tiny bottle of preciousness. We know and they know it ain’t gonna be a snatch-me-up, so only one bottle is available, which makes it an obvious publicity stunt for selling the rest of the budget 0.5oz version at US$25 that comes with a promise of a glittery sheen.

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Show your love of Japanese restaurant food by wearing these one-of-a-kind plastic replica food accessories

Kenny Ong Contributor

By Kenny Ong in New Fashion on Wednesday 10 December 2014

Tourists in Japan never starve for want of Japanese speaking ability since they can always point to the plastic replica food they wish to eat that is displayed very nicely outside most restaurants. And if this experience is highly enjoyable for them, they can also buy some replica food made into necklaces, earrings and rings […]

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This back pack lets you carry a back on your back

Kenny Ong Contributor

By Kenny Ong in New Fashion on Wednesday 10 December 2014

Designer Konstantin Kofta has launched a collection of back packs that look either like one’s real naked back or an anatomically positioned spine. He says of his creations, ‘From birth…we know nothing other than that which we can see and feel…we focus for the first time more on feelings than just on physical forms and […]

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Let the retail war begin as one fashion brand sends out its army of flying mannequins attached to drones in Sao Paulo

Kenny Ong Contributor

By Kenny Ong in New Fashion on Monday 8 December 2014

In the days leading up to major retail discounts for Black Friday on November 28, Sao Paulo residents are greeted with a paranormal sight of what seems to be decapitated males floating in mid air. Fashionably dressed, they are actually several mannequins attached to drones sent out by fashion brand Camisaria of Colombo to advertise […]

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Fashion shows actually took flight in 1965 on Braniff International Airlines… and all our drink requests were ignored in the meantime

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Monday 8 December 2014

Presented by Tiger Air

You’ve heard of an airstrip, but have you heard of the Air Strip? You might find this hard to believe (because I did), but back in 1965, the smart folks over at Braniff International Airways thought it was a good idea to hold fashion shows in the sky. So they hired designer Emilio Pucci to create a quick-change uniform for the air hostesses. They also created a really sexist commercial to go along with these new uniforms (watch it below).

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Here’s a paper scarf that lets you write and draw all over it

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Wednesday 3 December 2014

Sometimes writing something down on paper just isn’t gonna happen. And taking out your phone just to jot down a note to self is too much hassle. That’s where the Paper Scarf comes into the picture. Created by Little Factory, this scarf will not only keep you warm, but will make sure you remember to pick the kids up at school, buy milk and bread on the way home from work, or remember that girl’s phone number the next time you’re out.

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Sleep anywhere you want with this futon-inspired outfit

Rachel Oakley Contributor

By Rachel Oakley in New Fashion on Saturday 29 November 2014

It’s one-size-fits-all and it’s about to blow your socks off-it’s the Wearable Futon Air Mat Set, a completely wearable futon. Tokyo office company King Jim created this outfit, which includes an air mat to provide a full blanket and futon set. Walk around town wearing this in ‘coat mode’ and you’ll look like any other […]

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