The video for Yeasayer’s latest single in the UK, Madder Red, tells the story of a loving bond between a girl and her pet. Extremely weird.

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I stumbled upon this quirky invention several months ago at the beginning of a creative collaboration I was working on. The idea involves an ‘interchangeable upper’ or skin which is separate to the sole and tongue’, allowing individuals to design their own shoe.

The scope and potential of such a simple concept could provide a future platform for amateur and underground designers trying to break into the fashion scene. It could also be used as a unique marketing tool to sell brands, and to promote the work of other creatives. And the best part is that it appears to be tangible backlash against the capitalist fashion world. Yes, this shoe’s got soul.

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Under the creative direction of Richard Curtis, famed for his traditional British comedies, comes a mini-movie promoting the a campaign to cut carbon emissions ten percent a year from 2010. And the result?

A shockingly sick video that sees members of the public ‘blown up’ for refusing to cut carbon emissions. Even a guest appearance from Gillian Anderson can’t take the away the unpleasant taste that this short film leaves in your mouth. Yes, there is a need for freedom of creativity, but this is definitely a step too far.

The post 10:10 Climate Change: No Pressure appeared first on Lost At E Minor: For creative people.

A new addition to the ethical fashion scene, Snapshut is a niche streetwear brand based in London, UK, producing simple art-inspired designs printed on eco-friendly garments such as their signature soft bamboo t-shirts.

Snapshut uses sustainable fabrics sourced from ethical manufacturers, and five percent of profits from the sale of Snapshut bamboo t-shirts are donated to the UK charity, Wannabeamazin. In addition to the Snapshut ‘24/7 Collection’, the brand also produces a series of strictly limited edition t-shirts and canvas bags.

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