Darwin Cosico Contributor

Darwin Cosico

Darwin is a Melbourne-based marketing and sales professional. He has a penchant for coffee, New York bagels, and zombies. His other interests include music, modern art, smart comedy and films.

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Morrisons has launched a pun-tastic outdoor ad campaign

Darwin Cosico Contributor

By Darwin Cosico in New Design on Monday 4 August 2014

UK’s fourth largest supermarket chain, Morrisons, has launched a pun-tastic OOH campaign via DLKW Lowe promoting Morrisons.com home delivery service now available for Londoners. Their brilliant campaign uses food products into the names of seven famous London areas such as Piccadilly Circus, Tottenham and Westminster. The campaign will not only appeal to Morrisons’ loyal customers, […]

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KitKat bars as train tickets in Japan’s north

Darwin Cosico Contributor

By Darwin Cosico in Cool Travel on Thursday 10 July 2014

London has Oyster Card, New York has MetroCard, Melbourne has Myki, and the folks using the Sanriku Railway network have KitKat. That’s right, Starting from June this year train travellers in northern Japan can use KitKat as train tickets.

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Brands’ real-time marketing efforts after Suarez’s World Cup bite

Darwin Cosico Contributor

By Darwin Cosico in New Trends on Thursday 3 July 2014

The world wide web has been buzzing over the last couple of days after Uruguay’s star player Luis Suarez took a bite out of Italian defender Giorgio Chiellini during the Italy vs. Uruguay World Cup match. This is not the first time that the talented forward has exhibited some animalistic tendencies, and it didn’t take long before brands such as Snickers and Bud Light hijacked the incident.

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They put bands on Melbourne trams for people’s commuting pleasure

Darwin Cosico Contributor

By Darwin Cosico in New Music on Sunday 16 February 2014

We’ve all heard of La Blogothéque’s Take Away Shows and NPR Music’s Tiny Desk Concerts. These are just a couple of many websites known for offering informal videos of musicians playing live in unlikely places. Tram Sessions are Melbourne’s answer to this latest rage in the music business. Tram Sessions was created by Nick Wallberg […]

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Illustrations of football players by Daniel Nyari

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By Darwin Cosico in New Illustration on Tuesday 11 February 2014

Romanian illustrator and graphic designer Daniel Nyari has come up with a series of amazing illustrations titled ‘Match of the Day’. The series include players like Theo Walcott of Arsenal, Gareth Bale of Real Madrid (was Tottenham Hotspur), Neymar of FC Barcelona, and Robin van Persie of Manchester United. Daniel Nyari currently lives and works […]

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NBA logos redesigned in the style of football logos

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By Darwin Cosico in New Design on Wednesday 22 January 2014

Milan Vučković, a Serbian logo, web and UI/UX designer, is a fan of both football and basketball. He’s always wondered what NBA logos would look like if they were redesigned in the style of football logos. And he finally found some time to do it. According to Vučković, every logo you see is colour correct […]

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Global brands represented as street art spray-paint cans

Darwin Cosico Contributor

By Darwin Cosico in New Design on Friday 10 January 2014

Antonio Brasko, a Portland-based graphic designer and art director, saw an opportunity to bridge the worlds of luxury and street wear brands to street art. He created a series of branded Montana spray-paint cans bearing the logos and colours of fashion labels like Burberry and Gucci, as well as sportswear brands like Adidas and Nike (he’s a designer for Nike global).

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London building turned upside down by Alex Chinneck

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By Darwin Cosico in Architecture on Wednesday 8 January 2014

Alex Chinneck, a London-based artist and designer, has installed a fascinating piece on the street of Blackfriars Road in London. The building appears to have been turned on its head, but it’s actually an installation titled Miner on the Moon, and features windows, doors, and shop front signage all turned on their heads to create the upside down effect.

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RainCity Housing create a transit bench that turns into a shelter for those in need

Darwin Cosico Contributor

By Darwin Cosico in New Design on Saturday 4 January 2014

RainCity Housing is a grassroots organisation built around compassion, purpose and a commitment to delivering progressive housing and support solutions for people living with mental illness, addictions and other challenges. To help communicate this, Spring, a Vancouver advertising agency, used basic transit benches – with a few unique modifications.

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Post-Punk and New Wave music icons as superheroes

Darwin Cosico Contributor

By Darwin Cosico in New Illustration on Thursday 2 January 2014

Earlier this year, we featured Butcher Billy’s work called The Superhero Media Crossover Project. Here’s a new series, The Post-Punk/New Wave Super Friends, from this very talented graphic designer from Brazil. As a child of the 80s, he was heavily influenced by everything from Saturday morning cartoons on TV to the music coming from the radio. Ian Curtis or Johnny Rotten are as iconic to him as Superman or Batman.

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Young Kiwi couple recreates movie scenes using cardboard boxes

Darwin Cosico Contributor

By Darwin Cosico in New Photography on Monday 30 December 2013

Moving to another country is one of the biggest life transitions you can ever make. It’s a very frustrating experience to say the least. Young Kiwi couple, Leon and Lilly Mackie, accumulated a lot of cardboard boxes after moving from New Zealand to Sydney and having a baby. With their social lives drastically altered, they […]

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Famous thinkers quoting Herald Sun readers

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By Darwin Cosico in New Design on Friday 20 December 2013

AKTIFMAG has finally released their annual Top 20ish famous thinkers quoting Herald Sun readers’ photo series. This 2013 edition is actual comments and letters from the readers of Herald Sun, a morning tabloid newspaper in Melbourne. AKTIFMAG is a satirical and analytical website that look at popular and unpopular culture that started as a zine […]

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Hilarious callout to print ad creatives in South Africa

Darwin Cosico Contributor

By Darwin Cosico in New Design on Thursday 19 December 2013

The Eagle Awards is South Africa’s premium print advertising awards. Their goal is to promote and develop brilliant print advertising in the country and have become the benchmark for print advertising. This year, King James Cape Town have launched a campaign that calls on Creatives to enter their work and make the most of their […]

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Kanye vs Creative Director: an amusing ‘Who said it?’ online quiz

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By Darwin Cosico in Cool Websites, New Design on Tuesday 17 December 2013

We all know Kanye West. He’s known for his grand exaggerations, notorious statements and comparisons to iconic people throughout history, which include Jesus, Michael Jackson, Steve Jobs and Jimi Hendrix. Creative Directors in the Adland are apparently known for their big egos. They dismiss hours of work after a brief glance, and some of them […]

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A compilation of wise and witty advertisements by Dr. Draper

Darwin Cosico Contributor

By Darwin Cosico in New Design on Tuesday 17 December 2013

Mark Twain once said: ‘The difference between the almost right word and the right word is the difference between the lightning bug and the lightning’. This quote reflects the work of Dr. Draper, an Australian-based copywriter and a former doctor. I recently discovered his portfolio and I thought they were incredible. The ads are simple, clever, […]

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