Advertise on Lost At E Minor
We welcome advertising inquiries from media agencies and brands wanting to connect with our highly targeted readership.
Lost At E Minor is an online publication of trends and pop culture. Since 2005, a worldwide team of editors and writers have kept their ear to the thumping ground of 21st century civilization in order to inspire our readers with their discoveries in art, music, photography, fashion, film, products, and places.
Ad Sizes
We have the following ad slots available on the Lost At E Minor website:
160×600
300×250
728×90
Format for web ads
File Size: 50k Max
Formats: Video, Flash 8 or under, GIF, JPEG
Maximum looping/animation time: 3 loops/15 secs.
Weekly email publication
In addition, our weekly email publication – a filtered collection of the best discoveries featured on the site – is sent out every Thursday to 12,200 opt-in subscribers. We feature a 728×90 ad in the publication, which runs four times each issue.
Format for email publication ad
Ad Size: 728 width x 90 height
File Size: 25k Max
Maximum looping/animation time: 3 loops/15 secs.
Formats: JPEG, GIF, Animated GIF
Who are our readers?
Our readers consider themselves to be Peer Influencers (88%), well connected and engaged with their communities and the first within their social group to identify trends, brands, products, and ideas and introduce them to their larger network of friends.
Demographics
They are an even mix of male (53%) and female (47%) and work across a variety of professions, with a large proportion of them holding senior positions or running their own business (51% earn more than $50k; 25% more than $80k; 12% more than $120k).
Interests
They are curious, spontaneous, and actively engaged with culture and technology (56% regularly use the mobile web). They are young (39% 18-25; 36% 26-32) and creative, and use word-of-mouth recommendations to influence the tastes of those around them. They see us as their ‘friend in the know’, always keeping them ahead of the trends.
To inquire about advertising rates or to receive a media kit, please send us a message via this contact form:
Wayne Pate — aka Good Shape Design — is pretty inspirational. He worked his way up from a freelance designer, to having his own label, and starting Good Shape Design, to selling both his own work and the work of others; the most notable being Cody Hudson. He sells prints, homewares and artwork which are beautifully framed and presented.
The sound New Zealand band The Brunettes make is Hallmark card pop — naïve sincerity mixed with low-fi, casual kitsch. Says chief songwriter, Jonathan Bree: ‘You’ll find us somewhere between US punk and just before classic 60s romps’. And so we will.
There’s something quite compelling about the intensity and intimacy in this portrait by Juliana Beasley. The kids seem coiled and ready to spring to action in an environment which is eerily stark and devoid of discernible character.
California’s Cerasoli:LeBasse Gallery has just moved to new digs on Washington Boulevard, Culver City. And to celebrate the re-launch they have an exhibition running featuring the work of Deth P Sun, Mari Inukai [above] and Melissa Haslam, amongst others. This inaugural exhibition, the aptly titled Blender, runs until November 1st.
Artist David Shrigley’s animated music video for Blur is so simple, so sweet, so perfect. I don’t know how many times I’ve watched it, yet it still makes me cry every time.
Cool name, even cooler clothes. Apparently Karen Walker isn’t the only good thing about New Zealand’s fashion scene. There’s also Jason Gitmans (of Gitmans Knitwear) and Kylee Davis of The Stitch Ministry. Read more
Springfield Punx is a great blog that features renderings of what your favorite comic book, cartoon, and movie characters (and a few late-night talk-show hosts thrown in for good measure) would look like as characters on the Simpsons.
WE'RE RESPECTING
WE'RE POSTING / SOME OF THE BEST
Illustrator Timothy Karpinski sews painted paper together to create his images, giving them a classic look. Read more
Richmond-based graffiti artist Chip7 has a style that is at once urban and also vaguely tribal with their crude lines and rich patterns. Read more
Good thing Kris Kuksi channelled the trauma of growing up with an alcoholic stepfather, his disdain for ‘the typical American life and pop culture’, and his fascination with the macabre into obsessive, baroque assemblages, paintings, and drawings. Read more
T-post: the world’s first wearable magazine
So here’s the scoop. Every six weeks, T-post subscribers get a new t shirt issue in the mail, with a news story on the inside and an artist interpretation of that story on the front. Yes, we agree. It’s clever, clever. Read more
Italian-born, New York City-based photographer Paolo Ventura creates fairy-tale like pictures out of amazingly constructed, miniature dioramas that almost trick the eye into thinking he’s a tilt-shift photographer. Read more
Wolfmother. Rock n roll. Mystical lyrics. Heavy riffs. They have a new album out, Cosmic Egg, and we have five copies to giveaway, along with their debut album. To enter, tell us your favorite Wolfmother song and the city you live in. Yo! Two fingered salute. Read more
This Spider Necklace by Andrea Corson is made from oxidized sterling silver and is a one of a kind: a blackened creepy crawly on a bed of Caviars that will freak and treat. We have them for sale in the Lost At E Minor online store. Read more
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IS IT GOOD FOR YOU TOO?
We hope you're enjoying your time on Lost At E Minor, but it’s not over yet. Got something to share? Tell us about it and we'll look to publish it. If you want to have your work featured on the site, we'd love to hear from you. Pssst, we also have an online store stocking some of the goodies we feature on the site.
If you're a media agency and want to use this platform to connect with our readership, then drop us a line and tell us about it. Oh yeah, and we do digital consulting for cool brands that want to reach the sort of demographic that visits this site.
