Advertise on Lost At E Minor
We welcome advertising inquiries from media agencies and brands wanting to connect with our highly targeted readership.
Lost At E Minor is an online publication of trends and pop culture. Since 2005, a worldwide team of editors and writers have kept their ear to the thumping ground of 21st century civilization in order to inspire our readers with their discoveries in art, music, photography, fashion, film, products, and places.
Ad Sizes
We have the following ad slots available on the Lost At E Minor website:
160×600
300×250
728×90
Format for web ads
File Size: 50k Max
Formats: Video, Flash 8 or under, GIF, JPEG
Maximum looping/animation time: 3 loops/15 secs.
Weekly email publication
In addition, our weekly email publication – a filtered collection of the best discoveries featured on the site – is sent out every Thursday to 12,200 opt-in subscribers. We feature a 728×90 ad in the publication, which runs four times each issue.
Format for email publication ad
Ad Size: 728 width x 90 height
File Size: 25k Max
Maximum looping/animation time: 3 loops/15 secs.
Formats: JPEG, GIF, Animated GIF
Who are our readers?
Our readers consider themselves to be Peer Influencers (88%), well connected and engaged with their communities and the first within their social group to identify trends, brands, products, and ideas and introduce them to their larger network of friends.
Demographics
They are an even mix of male (53%) and female (47%) and work across a variety of professions, with a large proportion of them holding senior positions or running their own business (51% earn more than $50k; 25% more than $80k; 12% more than $120k).
Interests
They are curious, spontaneous, and actively engaged with culture and technology (56% regularly use the mobile web). They are young (39% 18-25; 36% 26-32) and creative, and use word-of-mouth recommendations to influence the tastes of those around them. They see us as their ‘friend in the know’, always keeping them ahead of the trends.
To inquire about advertising rates or to receive a media kit, please send us a message via this contact form:
Trip out with Sparrow Vs Sparrow’s retro illustrations, I love their aesthetic, color use and sense of humor. Read more
This striking design — still in the planning stages — aims to covert a desolate, disused sand mine into a thriving environmental preserve and eco-resort. The development lists an impressive array of green designs, including living walls and a five-acre green roof, and effortlessly succeeds in that all important eco-feature of blending in with its surrounding environment. Read more
Having just finished a collaboration with Marchesa, jewellery designer Pamela Love’s gothic-inspired line has been picked up by the likes of Erin Wasson, among other celebrity fans. Referencing both nature and science, Love has created a line that is both rock n’ roll and earthy, with talons, claws, peacocks, rams and bear heads all featuring heavily.
Portland artist Aijung Kim creates the most heartfelt and endearing comics and prints. A highly candid viewing experience at times both quiet and haunting, often as cozy and reassuring as a familiar friend. With a keen eye for folksy patterns and clean detail, Kim’s work is simply a treat to view.
Mark Mothersbough, jack of all trades, most famous as frontman of iconic 80s band Devo, has recently started designing wallpaper and rugs, which are available from Walteria Living. Read more
Improv Everywhere strikes again with a spontaneous musical in a Los Angeles mall. Wireless microphones hooked up to the mall’s PA system ensured the feeding masses didn’t slip into Cinnabon-induced comas until after the show was over. Note especially the angry dude in sunglasses at about 2:51 — apparently he thinks nothing can ever top Rent.
Wow! This song — More Childish Than In A Long Time — from Swedish teenage twins Taxi Taxi! just burst into my headphones like the first welcome glare of a mid-morning sunshine, stinging my ears wickedly with its coarse, repetitive beauty. The forlorn, introspective lyrics and melody tease and shimmer, sending a fleeting and not-so-subtle tap on the shoulder to hit repeat, repeat, and soak it all up again.
WE'RE RESPECTING
WE'RE POSTING / SOME OF THE BEST
1970s and 80s Soviet Union buildings
Cambodian born photographer Frederic Chaubin is the editor of French magazine Citizen K. His photo series on bizarre buildings built in the former Soviet Union during the 1970s and 80s is absolutely fascinating. Read more
Karen Caldicott’s clay head models
British born, New York-based model maker Karen Caldicott has been making clay heads for all major US publications over the last decade. Read more
There is not a medium that UK illustrator Lizzy Stewart cannot wrap around her little finger to make the most beautiful, whimsical images. Read more
Forget battery powered vehicles. Cars made from ice are the future of transportation: no pollution, no honking horns, no painful rap music blasting out of souped up stereos. And if they melt, they melt. You just swim the rest of the way down the slipstream.
Alex Passapera’s dizzying pen and ink drawings are cascades of images melting into one another, often looking like contorting, mutating creatures spewing blood-like ink splatters. Read more
Thanks to Sony Australia, four Lost At E Minor readers will win personal audio prizes, including the new 8GB Walkman S series video MP3 player and the MDRXB500 Extra Bass headphones. Read more
The Mission is part of a series of maps and images of Lauratopia, a fictional world that Brooklyn-based illustrator Laura Carmelita Bellmont has made up as a home for her imagination. The prints are archival, sized 8″ x 7″, and available for US$60. Read more
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IS IT GOOD FOR YOU TOO?
We hope you're enjoying your time on Lost At E Minor, but it’s not over yet. Got something to share? Tell us about it and we'll look to publish it. If you want to have your work featured on the site, we'd love to hear from you. Pssst, we also have an online store stocking some of the goodies we feature on the site.
If you're a media agency and want to use this platform to connect with our readership, then drop us a line and tell us about it. Oh yeah, and we do digital consulting for cool brands that want to reach the sort of demographic that visits this site.
