Featured Image for IKEA uses stores in Singapore to find new homes for homeless animals
Trends

IKEA uses stores in Singapore to find new homes for homeless animals

Swedish furniture chain giant IKEA has been recently experimenting with putting life-sized cardboard cutouts of actual homeless cats and dogs on its showroom pieces — such as couches and rugs — in Singapore, to get customers thinking about bringing a potential pet home. The cutouts come with unique barcodes that can be scanned with a mobile device to get instant information about the actual animal pictured.

It all started with IKEA stores in Singapore partnering a coalition of pet adoption agencies for the adoption drive; subsequently, the Tempe stores teamed up with the Arizona Humane Society for a similar initiative. We can’t help but think how even more great it would be to have the actual animals instore. Still, what a stroke of genius.

Via Business Insider

IKEA animal homes
IKEA animal homes
IKEA animal homes

About the author

Low Lai Chow travels light and is working on exercising demons from her past. Find out more about her at lowlaichow.com.

Videos from E MINOR TV

Wanted! The next Managing Editor of Australia’s leading sports opinion website

Conversant Media, publishers of Lost At E Minor, is looking for an exceptional Managing Editor with proven strategic vision and endless energy to drive editorial, social and video initiatives and manage an extensive team of writers and editors on Australia’s leading sports opinion website, The Roar. The position is based in Surry Hills, Sydney. For more information, or to apply for this position, go here NOW!.