by Inigo del Castillo in New Photography on Tuesday 13 May 2014

Great, now everyone’s into selfies – even animals! ‘Diomedia Stock Photos Brasil’ created a photo series called ‘Wildlife Selfies’, in which different animals engaged in taking selfies of themselves in front of mirrors. The print ads were part of Diomedia’s campaign for its new National Geographic Collection.

According to art director Silvio Medeiros, ‘The whole idea is to show people that even during ‘selfies’ and ‘instagram’ fever, decent images can still be produced’.  Heck, even animals could shoot photos that deserve our likes.

It took the studio nearly 2 months to create the campaign, from planning, to shooting, and finally, post-processing.

Via Peta Pixel