by Inigo del Castillo in New Products on Friday 21 February 2014

It baffles me how in the history of menstruation has anyone not thought about this before. The idea is so simple, yet it solves the problems of every tortured soul – and by ‘soul’, I mean the male species – out there. Period Panties, or menstrual-themed underwear, is a Kickstarter project that can be a woman’s way of telling her boyfriend/husband that her monthly visitor has arrived and to BACK THE [insert expletive here] OFF.

Harebrained Inc., also known as the guy who came up with this revolutionary idea, says that Period Panties both act as a warning beacon and a celebration of womanhood. It says so on their Kickstarter page:

‘Why settle for the old ratty or granny pair that you always wear? Celebrate your womanhood by wearing Period Panties! Sure, it’s not necessarily the high point of your month, but with Period Panties it doesn’t have to be the low point. Half the world menstruates, so why not have some fun with it?!’

Period Panties come in a variety of styles with hysterical names like: Bloody Hell, Bleeder of the Pack, Captain Redbeard, Cunt Dracula, Curse of Blood, Dawn of the Red, Evil Beaver, Shark Week, Sour Puss, and my favourite, Rainbo First Blood.

Gents, for a minimum pledge of $13, you can save yourself the hassle of that monthly apocalypse by getting your lady a pair of Period Panties. And it looks like many are indeed getting in on the idea with the project zooming past its funding goal of $10,000 with a haul of $243, 928 and counting.