Featured Image for A business card that can actually grate cheese

A business card that can actually grate cheese

You’re a cheese specialized store. You need to stand out. You need to get your name out there. How do you do it? With a business card. But no ordinary business card. You employ the help of JWT, a leading advertising agency in Brazil, and you come up with—what else—the grater card.

This card is the same size as any other business card and was made for Bon Vivant, with a light metal grater design. Soon enough customers were coming into Bon Vivant stores to ask for the special business card: ‘People came here, chose the cheese, paid, and then asked for the card. Many became customers after that. We had to set a minimum spent amount for the cards not to be over within 2, 3 days,” says Beto Rogoski, one of Bon Vivant’s owners. Now this is definitely some out-of-the-box thinking.

Cheese grater business card

About the author

Rachel Oakley is an Aussie writer based in NYC with an obsession for the creepy, cool and quirky side of life. Some of her main passions include philosophy, art, travel, and sarcasm.

Videos from E MINOR TV

Wanted! The next Managing Editor of Australia’s leading sports opinion website

Conversant Media, publishers of Lost At E Minor, is looking for an exceptional Managing Editor with proven strategic vision and endless energy to drive editorial, social and video initiatives and manage an extensive team of writers and editors on Australia’s leading sports opinion website, The Roar. The position is based in Surry Hills, Sydney. For more information, or to apply for this position, go here NOW!.