Design

Japanese designed burger wrapper makes it less ‘rude’ for girls to eat the burger

The female population of Japan apparently hated the Classic Burger that being dished up by the Freshness Burger joint. The weird thing was, it wasn’t that the ladies hated the taste of the delicious burger. It seemed to be the size of the sandwich created the turn-off.

And no, these ladies weren’t searching for a smaller portion to keep their weight down. Turns out, it’s extremely rude for a girl to open her mouth really wide in Japan, so the size of the burger just wasn’t cutting it. To fix this problem, the wizards at Ad Dentsu designed this “Liberation Wrapper” that cleverly disguises a girl’s wide open mouth. Brilliant.

This liberation burger wrapper at Freshness Burger in Japan makes you less rude

About the author

Annie is a graphic design ace who has designed and manufactured handmade jeans, tried her hand as a barber, and even masqueraded as a concert level pianist. Don’t be shy. Say hello!

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