by Low Lai Chow in New Eco on Wednesday 9 October 2013

Since 1954, the World Meterological Organization have been naming cyclones after nice people, so there are those among us who are unfortunate enough to share the same name as some very destructive forces of nature. It can’t be easy for all the Katrinas of the world. Which leads us to a recent Climate Name Change campaign that has cheekily proposed a new naming system: so that hurricanes and tropical storms can be named after the very policy makers who deny global warming.

Environmental group 350 Action worked with Barton F. Graf 9000 New York to pull off the campaign. Smooth.