by Low Lai Chow in New Design on Wednesday 7 August 2013

So this series of ads were apparently done for a child safety campaign targeted at parents by ad agency BBDO Germany. Yes, we get that it’s a serious message, but we think these plushies of Bambi being stabbed by a chopper knife and a unicorn innocuously impaling stabbing a teddy bear to death are funny in a subversive way.