by jen disisto in New Food and Packaging on Thursday 16 May 2013

If you don’t know about Verve Coffee Roasters of Santa Cruz, CA, you should look them up. I was originally attracted to them based on their storefront appearance. Verve are at the forefront of the boutique coffee trend, and for good reason. They roast and make incredible coffee grown by farmers using sustainable farming practices. They’ve done a great job atheistically with the three store locations in Santa Cruz, which blend local natural elements with modern and reclaimed feel.