by The Urban Grocer in New Food and Packaging on Wednesday 27 March 2013

Smitten. That’s what we are for Cape Town’s Truth Coffee. Blame the stripped away industrial interior, the long hanging lights, the beautiful vintage detailing on the coffee bar, and the heavy wooden communal tables, anchored with piping. The ruby red stools, the pops of color, and the grand silver roasting machine help too. Through and through, Truth Coffee reeks of personality.

It is the kind of coffee space that calls on you to linger for hours. Of course, then there’s the coffee. Founded by local barista extraordinaire, David Donde, Truth Coffee’s specialty is in “producing artisanal style coffees for the coffee geeks out there in sunny South Africa.” Using a vintage probat roaster fitted with a cast iron drum, they roast a line of blends from a kick-in-your-teeth kind of espresso to a “forgiving” French blend that you won’t soon forget. And each of these blends is continuously tested, iteration after iteration, until the pinnacle of flavor is reached. Quality and taste drive every decision here. Put away the sugar and don’t even think of adding whipped cream. At Truth Coffee, you’re promised an addictive cup of “flavour not bitterness,” as they say. We’re sold – and smitten.