by Low Lai Chow in Video on Tuesday 19 March 2013

As the story goes for California-based DKNG Studios, one day they were at SXSW when “a guy walked into our booth and asked if we would be interested in doing a poster for his band.” The band turned out to be The Black Keys, DKNG said yes, and they’ve also made this sweet making-of video that shows the poster design process on the computer screen, set to a catchy music mix by Wick-it the Instigator. This must be what the graphic designers among us see and do on a daily basis, blasting tunes while working our magic on the computer.