When we started working on Book of Sarth, it was more of an experiment in music distribution, but it took on serious dimensions after Alex Smith started defining the story. Our collaboration was full of weird coincidences, Alex would show me a drawing and it would match lyrics I had written months earlier. Part of the way through, we realized we were working in, and defining, a completely new medium. Interactive music video graphic novel on the iPad? The world’s first nonlinear narrative format. Music can drive the visual experience, or vice versa. Headphones on.