by Eugenia Viti in New Photography on Wednesday 6 February 2013

Starting in 1994 Rossell, the daughter of a member of the PRI Mexico’s ruling party, started photographing women with money in Mexico. She says she started with family members and moved onto friends of friends. She explains that these women were easy to photograph and already had this ‘role’ in mind that they would play in the photos, which are objectifying to the women, but at the same time draw the eye and are beautiful to look at.