by Cheyenne Tulsa in New Trends on Tuesday 11 December 2012

American fashion designer Marc Jacobs shows no sign of slowing down. A fragrance and accessories empire, a ready-to-wear collection, now a chain of retail book stores, appropriately named Bookmarc.

The first Bookmarc boutique opened two years ago on New York’s trendy Bleecher Street. During an era of e-books on iPads and Kindles, his store saw a profit in the first six months. Jacob’s business partner, Robert Duffy, wasn’t surprised. As he told WWD magazine: ‘when you’re looking at photos, art or fashion, you need a book. I need it in front of me, I need to touch it and I think a lot of people are like that’. After the success of his New York store, Bookmarc opened on London’s Audley Street, followed by another on Place du Marché Saint-Honoré in Paris. Among shelves generously stocked with poetry, fiction, memoirs and cookbooks are also iPad covers, digital accessories areas, stationary and rare, limited-edition books that are particular to each city.