by Rob Viola in Video on Tuesday 25 September 2012

The burbling electronic pop of FACULTIES was born on laptops in the bedrooms of Brooklyn, but it is fitting that this cerebral and organic project found a home on Samplefruende, a new digital label in Oldenburg, Germany. Their debut video for Cold Hands, directed and produced by Gil Zablodovsky in Israel, is a claustrophobic study of every day alienation, lightened by the brisk tempo and soaring vocals of the track.