Japanese shoegaze and Britpop-influenced band Taffy

I recently shot a Japanese band called Taffy for the British Music magazine, NME. It’s not rare for Japanese bands to sing in English, but ironically, few of them manage to have their music heard outside of Japan. However, Taffy are an exception. Their shoegaze and Britpop-influenced sound has really caught the eye of the British music industry. As a result, they were signed to Club AC30, who released their debut LP, Caramel Sunset, in the UK and Europe in May.

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