by Alison Shepard in New Products on Friday 22 June 2012

The-Affair started with the simple premise to recognize and target the discerning intellect of readers: a healthy love for books, some straight up stunning graphics, and a pretty rocking clothing company was born.

Streetwear for the masses (but also with a nod to those Lit majors amongs us), The-Affair shirts are on custom soft cotton pieces, slim fitted for the utmost of fashion and comfort. We particularly like the literary inspiration printed on the inside neck, some fun facts while you’re checking your size. Lost at E Minor is proud to highlight The-Affair as a featured collection in our online shop.