Paint Job Hijack at the Rijksmuseum

Under normal circumstances, you’d be hauled off promptly to the nearest police station for defacing art of significant historic and national value. But Dutch advertising agency Brilliant After Breakfast have managed to pull it off. Having created a virtual exhibition in Amsterdam’s Rijksmuseum, they are aiding and abetting the act of digital delinquency. With a smartphone app of their creation, visitors can scan classic Dutch paintings like QR codes and wait for a graffiti-like message to appear. Augmented reality meets fine art, the agency aimed to explore the remix possibilities between old and new, public and institution and the relevancy of historic treasures in the modern age.

Are you an animator/short film-maker?

We're looking for some creative short films or animations to run natively on the Lost At E Minor Facebook Wall, which has 500,000+ Likes. We have an audience who LOVE cool design, art, photography, animation. If we post your video, we'll credit you and add a callout to your Facebook or Instagram Wall in the copy. So you should get a bunch more Likes on your page and more eyeballs on your work. Contact us here if you'd like to submit your short video work.

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