Hip hop inspired fashion by French label Qhuit

Clothing brand Qhuit (a pun on the French words for ‘shitfaced’) was born from a collaboration between two party animals: Rhum-G and Mook. With ‘booze forever’ as a baseline, they create streetwear basics based around close relationships with the new school French hip hop scene. Heck, they even recorded an acclaimed album called Gran Bang. This month, they release a collaboration with hip hop MC, Joey Starr, for a mini-collection that revisit some of their classics ideas.

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