by Bridget Barnett in New Products on Wednesday 18 April 2012

Diehard Mac fans can take their love to the next level. The scent of an Apple product being opened for the first time has been recreated by a group of Australian-based artists and a fragrance company called Air Aroma. Specifically, the scent recreates the smell of the plastic wrap covering the box, printed ink on the cardboard, the smell of paper, plastic components inside the box, and the smell of the aluminium laptop. Although it’s not available to purchase (yet), you can get a whiff of the fragrance while it is on display in Melbourne between April 20 and May 12. At least it’s a cheaper high than buying a new laptop.