Jovan Erfan’s Evil Eye installation piece
Jovan Erfan’s work explores concepts of hybridity in cultural identity, particularly relating to the Iranian-American experience. Inspired by mythological narratives, present-day imperialism, voyeurism, and the female body as a metaphoric site of social and individual trauma.
‘Much of what I do is an attempt to negotiate instances of cultural misunderstanding or apparent incongruence’, Jovan explains. The Evil Eye, 2010 attempts to draw a parallel between the need to control the woman’s body in both my America and Iran. Exposing the oppressive gender norms we take for granted in Western cultures while condemning Eastern cultures.