by Irina Rozovsky in New Trends on Tuesday 18 October 2011

When news broke about Kodak’s recent financial straits, my heart sank fast. I have been using Portra film for ten years and don’t want to imagine my practice or the medium without it.

And it’s not because I am old fashioned—rather, there is so much this film can do and there is just nothing like it. You give us those nice bright colors, you give us the greens of summers, makes you think all the world’s a sunny day. Please don’t take Kodak Portra away.