by Zolton in New Prizes on Monday 23 May 2011

Rats are symbols of good fortune. Your good fortune could be to win this rat keychain, thanks to our friends at Not A Hipster, a new online boutique for women who have outgrown their frantic slave-to-trends phase. To enter, become a Not A Hipster Facebook friend and leave a note under this post with the name of the city you’re in.

Not A Hipster is an online boutique for women who have outgrown their frantic slave-to-trends phase and who believe that fashion should be as much about longevity and quality as it is about unique and striking design – a good piece should be more than a fleeting obsession, and it should look as good today as it does ten years from now.

Many of their products are one of a kind and/or sold in limited quantities, and everything they offer is unique. They try to include up-cycled, recycled, and eco-friendly products whenever possible. They do not carry leather or fur. They handpick jewelry, accessories, and home decor by emerging designers from around the world who take pride in every piece they make. They just love rad stuff that you will love having on your body and in your home. But hey, who likes crappy stuff? Not us.