Rebranding New York
When it comes to an upstart prankster, the rebranding division of TrustoCorp Intl has to be one of the best. Dedicated to highlighting the hypocrisy and hilarity of human behavior through sarcasm and satire, this mysterious artist (or is it artists?) recently went all out and dropped hundreds of subversively branded products on the shelves of New York’s delis and supermarkets. Not only was this their ambush sheer brilliance, it’s also a timely reminder that sometimes it’s easy to look but not see.
Tagged: New York, TrustoCorp
Also by CLARE HILLIER
No Lifeguard on Duty: photos by John Bennett Fitt
Looking a little bit like the end of the world, John Bennett Fitt’s photographs of abandoned hotel pools are the perfect mix of eerie and compelling. Mostly shot at sunset, No Lifeguard on Duty captures an emptiness that is hauntingly beautiful. Read more
To celebrate Coca-Cola’s 125th anniversary, designer Peter Gregson created a range of collectible cans. Inspired by the the brand’s heritage and advertising from the 1930′s and 40′s, Gregson’s makeover is at once completely new, yet also reflecting Coke’s longevity. Now, I’ll drink to that. Read more
Camping is usually about getting back to basics, except when it comes to FieldCandy. From jellybeans to the intergalactic, their unexpected tent designs have been created by some of the most exciting designers, photographers and artists going around. Oh, and these tents don’t just look the goods. They stack up to any camping rough and tumble required for a three-day festival, wilderness trip or night in your backyard. Read more
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Grandmas know it all! That’s how it is and how it always has been. I am not sure, though, if my own grandma could give me such supreme social media advice as Chacho Puebla’s does. What a captivating idea for a photography meets typography art series. Read more
Our friends over at College Humor have done it again. They’ve trawled the depths of Facebook to find a selection of cringeworthy ‘romantic’ interactions. Really? Really. Read on and be bemused. Read more
The Hatton hotel epitomises Melbourne cool. Those who value design, location, and luxury will find The Hatton the perfect Melbourne base. Read more
Found photos are nothing new, but Internet K-Hole is a nice little blogspot that has some pretty choice images sure to suck you in, including some rarely-seen ones of people like Nirvana, NWA, and Fabio. Some images are NSFW, but they’re not that bad. Read more
Though most people in the West think of mahjong as a mysterious game old Chinese people play, it’s actually gets quite rowdy when people get together to play it. Rowdy is certainly a good adjective for Mahjongg, the exquisitely danceable electro-whatever outfit from Chicago who draw as much from Afrobeat as they do vocoder-laden sleaze rock from the 70s.
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This cool black unisex t shirt by UK label Client is made in England, printed in Berlin, and beautifully packaged in East Berlin cartonage, especially designed for Client.
Want to win a whole boatload of awesomeness from our online store? OK, then. Enter our giveaway and you could be the lucky winner of a grab bag featuring some real shop favorites. Read more
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New York-based artist Suzuki Mariko has made this handmade felt doll set of a mom and happy baby bear sitting on a sofa. At just three inches wide and two inches high, it’s perfect for your side table. It can even watch TV with you. Aw! We have it for sale in the Lost At E Minor store. Read more
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Gilbert Morgan said | 15 April, 2010
Now that’s advertising. I love it.