New Food and Packaging /

Esule wine labels by Mash Design

From the cool cats at Mash Design, comes yet another stellar set of creative, fun wine labels. This time around, Mash’s imaginative energy was put towards a series of designs for Red Heads Studio — an inspired collection of fifteen Southern Australian wines that garner impressive reviews worth boasting about. Though Mash is responsible for a number of the Red Heads Studio labels, the comic book like imagery for Esule stands out from the lot. Here, through imaginative illustrations that reflect ‘falling from grace’, the black and white labels convey the story of how two former kings of the wine grape world — Cabernet Sauvignon and Cabernet Franc — were cast aside as other varieties came into vogue. But whatever the history, for sure Mash’s stylish design coupled with Esule’s strong wine ratings will help this deep, velvety red climb its way back up in the ranks.

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What a love affair I am having with the flat as a pancake paintings of artist Ann Toebbe! Foreground, middleground, background — none of it makes a difference to Toebbe, who steamrolls over all of it to create the most unbelievably enticing abstractions. Read more

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After weeks of packing Australia’s crate with the best of Aussie nightlife, our crate was farewelled in lavish style at the Smirnoff Nightlife Exchange send-off party in Sydney last week. We discovered Australia is swapping with Brazil, so we’re hanging out for the samba and cachaça to sway ashore and lead us astray. Lost At E Minor contributor Michelle Wilding captured the vibe of the night and Aussie nightlife with this video.

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If you have a Twitter feed that focuses on cool pop cultural things and you’d like to swap Tweets with Lost At E Minor and other like-minded Twitterers, drop us a note (with Tweet Swap in the title). We have a system in place and we’d like to have you in on it! [illustration by Brad Fitzpatrick]


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