
Playing dress up with Nelson Beer
Back in April, we told the tale behind the creation of NELSON beer — a collaborative, user-feedback Australian brew. Now, in preparation for Melbourne’s Spring Fashion Week in early September, this same Beta beer has slipped into its most recent attire, designed by Melbourne-based fashion house, Trimäpee.
Together, NELSON and Trimäpee designers Peter Strateas and Mario-Luca Carlucci collaborated to turn the humble bottle into a means of expression, in line with Trimäpee’s eclectic brand and philosophy. The resulting design emphasizes textures, patterns, cuts, and fits, resembling a coat of arms with buttons, chords, and zippers. The limited edition project is the third in a series of collaborative NELSON labels.
Tagged: Australian beer, beer, cool beer bottles, cool packaging, Nelson Beer
RELATED

It’s one thing to sell beer in preserved animal carcasses, but how about selling beer to preserve animals? Well, that’s exactly what Australian Nail Brewing Company is doing with their new limited edition Antarctic Nail Ale. This brewery has teamed up with the Sea Shepherd Conservation Society as they campaign to prevent the illegal hunting of whales in the Antarctic sanctuary. Read more

Win a trip to New York from the Doss Blockos gang
Our crew at Doss Blockos Pale Lager were tipped off about an abandoned brewery three levels beneath the streets of New York. Vids from a lifetime squatter and tunnel dweller have given us hope that we can find it by following coded signs from the Mole People that live in the tunnels. Read more

Win a trip to New York thanks to Doss Blockos
East Ninth Brewing are running a competition to find the final member of their team to head to New York. Enter now!
Also by THE URBAN GROCER

Olive Branch: a new boutique olive oil brand
Spanakopita, tomato and feta salad, grape leaves. The Greek tradition has given the world a plethora of beautifully simple eats. But no amount of feta could compete with the ultimate gift from the Greek gods: Olive oil. The sun soaked Mediterranean hills mean that Greece has a natural talent for producing some of the world’s finest olive oils. Read more

Some people like their bacon black and crispy. Others like it a gently seared pinkish brown. Well, we’re here to tell you that there’s a brand new way to enjoy your favorite piggy treat: In red and white stripes. And you don’t chew it, you lick it. That’s right, folks. We’re talking about bacon-flavored candy canes, and given that this year’s bacon craze doesn’t seem anywhere close to dying down, we’re betting that these babies are going to be selling hot and fast this holiday season. Move over mint, pork is so 2011. Read more

Forget the chateaux. Forget the birds. Forget whatever nonsensical French-countryside illustrations you’ve seen on wine labels. And enter Mash. Always creative, never predictable, Mash is one of our favorite creative agencies. Hailing from Australia, their portfolio is an excess of clever, unexpected, and quirky takes on otherwise predictable products – like wine. Read more
YOU'RE SAYING (0)
No comments yet.
HAVE YOUR SAY
Adrian Tomine is one of the finest cartoonists and illustrators of this generation, alongside the iconic Chris Ware and Daniel Clowes. He began his career Xeroxing copies of his comics for distribution, and stubbornly chooses to work in a medium as deliberately obscure as independent comics. While he continues to develop his ongoing series Optic Nerve (currently entering its fifteenth year of publication), he’s also the illustrator of choice for the New Yorker.
Moscow, China, Armenia, Finland. So many destinations that Laure Fissore, a young French illustrator, has elegantly drawn. Her latest book, New York, is full of posey with very realistic images of the Big Apple: a touch of colour here and there, the yellow cab, the wonder wheel, Chinatown. I am already transported.
Oh man, this is good. If Jamie Lidell was born in any earlier era, he would have soul brother number one plastered all over his birth certificate.
One of the largest contemporary construction projects in the world [it's the size of London's Hyde Park], the 220 suite Hydropolis, situated twenty metres below the surface of the Persian Gulf near Dubai, will be the first luxury underwater hotel. It’s expected to open to the public in late 2009. Read more
We got the inside word from Josh Diamond of New York experimental group, Gang Gang Dance, on the music that is moving him right now and he started off by propping the beautiful Ryuichi Sakamoto track, Merry Christmas, Mr. Lawrence: ‘It’s just an amazing piece of music — serene, austere (in a heavy, beautiful way), emotional, a great mix of electronic sounds, patient, and a wonderful melody, with a quality of yearning for a better place. Every time I listen to this song, it puts me in a trance’. Read the rest of Gang Gang Dance’s Secret Playlist.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
It’s only fitting a band of Canadian rootsters like this would tap a mythical figure of folklore for their namesake. Indeed, Ottawa’s The John Henrys understand the power of the familiar. Read more
Look closely. This stunning storybook gown was made entirely from recycled Golden Books, all sewn together with metallic gold thread. Heck, even the bodice is made from the books’ foil spines. We love. Read more
WE'RE POSTING / SOME OF THE BEST

Never ever, ever, ever, ever park here
Some friendly advice for the neighbours, who simply don’t get it, or street art? You decide which one it is.

Christoph Niemann illustrates a nightmare flight
New York Times illustrator Christoph Niemann has created a brilliant visual diary outlining the peril and pitfalls that beset the everyday passenger based on his recent experience flying from New York to his home town of Berlin. Read more

Communication prosthesis by Sascha Nordmeyer
This ‘communication prosthesis’ by designer Sascha Nordmeyer is hilarious and awesome. I want to wear one to a job interview.

The return of the Brionvega rr226
Italian brand Brionvega has resurrected the classy Radiofonografio piece first created in 1965. The updated version is just like the original turntable/radio unit, but also has a CD/DVD player.

Here are a couple awesome pieces by Matt Leines that were recently on display in the Doubting Thomases exhibit at Nudashank gallery in Baltimore. Gives me ideas for Halloween. Read more
In the Little Companions Rebelling Against the Magician t-shirt, label The Balletcats capture everything that we love about the holiday season: rebellion, flames, and striped pants. Nothing short of a classic family gathering! While everything that The Balletcats do is genius, this shirt has an extra bit of zip: it’s an exclusive for Lost At E Minor, and available to buy at our online store.
Read more
If you have a Twitter feed that focuses on cool pop cultural things and you’d like to swap Tweets with Lost At E Minor and other like-minded Twitterers, drop us a note (with Tweet Swap in the title). We have a system in place and we’d like to have you in on it! [illustration by Brad Fitzpatrick]
DISCOVER MORE
SO...
SEARCH: Can't find what you're looking for? Do a search..
IS IT GOOD FOR YOU TOO?
We hope you're enjoying your time on Lost At E Minor, but it's not over yet. Got something to share? Tell us about it and we'll look to publish it. If you want to have your work featured on the site, we'd love to hear from you. Pssst, we also have an online store stocking some of the goodies we feature on the site.
If you're a media agency and want to use this platform to connect with our readership, then drop us a line and tell us about it. Oh yeah, and we do digital consulting for cool brands that want to reach the sort of demographic that visits this site.



