Mother London’s Recyclage de Luxe campaign
|Old-school, timeless French is the vibe of creative agency Mother London’s latest campaign for Stella Artois. Titled Recyclage de Luxe, these massive, 1960s vintage-esc posters lining the walls of London’s tube aim to unabashedly promote Stella’s green credentials. The vibrant, revival ads, along with other campaign gimmicks, are all part of the brand’s efforts to boost its environmental image.
Tagged: 1960s posters, Mother London, Recyclage de Luxe, Stella Artois
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Also by CAITLIN ZAINO
One Ring Zero’s Recipe Project
What happens when you put your favorite recipe to song? Well, Brooklyn-based band One Ring Zero set on a mission to find out. The result? One Ring Zero’s Recipe Project: a compilation of recipes by the band’s favorite chefs sung out verbatim and set to the chef’s musical styling of choice. Read more
A dash of style with Adler salt & pepper shakers
Inspired by the already fabulous Jonathan Adler designs, these irresistible salt and pepper shakers add the perfect dash of style to any kitchen. The recently released chic shakers come in well-executed, creative shapes like whales, penguins, and Adler’s iconic fish. All are lovingly packaged in bright, inspired boxes, making them an overall sophisticated yet playful addition to your table.
Throw out that notion of kitschy maple syrup bottles shaped as log cabins. Canadians now have Drip: a fresh, simple design that was handled with purity and thought, reflecting the product within. These luxury-inspired bottles, reminiscent of old school medicine jars, boast copy that echoes Drip’s concept — delicate, straightforward, delicious syrup. The bottles and its sweet contents are both worth heading north for, so bring on the pancakes.
YOU'RE SAYING (3)
Mairi said | 18 September, 2009
I was just thinking exactly the same thing. I wonder if they know?
Lindsay said | 30 September, 2009
They must know by now. Everyone’s talking about it. What a shameless ripoff! It certainly looks weird to the Canadian eye. The designer was ripping off the CBC logo for a while before she won this Stella job – it had been pointed out on the Canadian Design Resource website quite a while ago, but no one ever thought it would become a major corporate campaign. Apparently the CBC is looking into it.
HAVE YOUR SAY
Trip out with Sparrow Vs Sparrow’s retro illustrations, I love their aesthetic, color use and sense of humor. Read more
There’s something compelling about the energy, the charisma, and the incessant pmmft, pmmft, pmmft of the slippery ghetto tunes blasting (and I mean blasting) out of every hotel, café and bar in South Beach, Miami. Read more
Scott Sternberg created the great Los Angeles label, Band of Outsiders, and it’s one of the few labels that fit a little guy like me perfectly. I live in BOO shirts. They are my second skin.
I managed to swing by the SVA Graduate Illustration show the other night and couldn’t believe how much amazing work there was. One particular illustrator I couldn’t tear myself from was Youngsun Liu. His work is pure texture and color, just the way I like it.
Unlike a lot of other web comic artists, the guys at Team Society League can actually draw well. They’re also freaking hilarious. Seriously, can you top pulling God’s finger?
‘Lost’ is the most recent film production in the urban art series produced by Tokyo-based art crew Rinpa Eshidan. Read more
There’s something quite attractively kitsch about the Lucky Dragons’ latest release, Dream Island Laughing Language. It’s undoubtedly unusual, and not too friendly on the ears, but something warm and fuzzy keeps creeping out of the broken drum rhythms and looped vocals. It’s a mish-mash of jangly folk licks, Squarepusher-style drum ‘n bass with a few Coco Rosie-esque experimental sound effects thrown in: intriguing, original, and fairly hard to describe!
WE'RE RESPECTING
WE'RE POSTING / SOME OF THE BEST
Hong Kong-based illustrator Man-Tsun draws dark and beautiful painterly images that look like they are straight off a high-end Japanese animated film. Read more
Alex Passapera’s dizzying pen and ink drawings are cascades of images melting into one another, often looking like contorting, mutating creatures spewing blood-like ink splatters. Read more
Italian-born, New York City-based photographer Paolo Ventura creates fairy-tale like pictures out of amazingly constructed, miniature dioramas that almost trick the eye into thinking he’s a tilt-shift photographer. Read more
Check out Mike Stimpson’s Lego reinterpretations of classic photographs. Stimpson’s version of Malcolm Browne’s iconic 1963 photograph of the self-immolation of Thich Quang Duc is particularly twisted. Read more
There is not a medium that UK illustrator Lizzy Stewart cannot wrap around her little finger to make the most beautiful, whimsical images. Read more
Thanks to Sony Australia, four Lost At E Minor readers will win personal audio prizes, including the new 8GB Walkman S series video MP3 player and the MDRXB500 Extra Bass headphones. Read more
Sovereign Beck create modern silk ties for the classic man — both understated and provocative, classic and cutting edge. We have them for sale in the Lost At E Minor store. Read more
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lisa said | 10 September, 2009
Does anyone else wonder what the CBC’s (canadian broadcasting corporation) old logo is doing “cut up” in this ad. Look here and see if you agree. See it here:
http://www.cbcshop.ca/CBC/shopping/product.aspx?Product_ID=CPGEN00204&Variant_ID=70SBLKS&lang=en-CA