by Sonya Rosendorff in New Fashion on Tuesday 12 May 2009

For many years, Sam Arkus was a well-known tailor at 60 Berwick St, Soho, in London. I’ve walked past this store many times and wondered to myself, ‘is it open? Is it derelict?’ There are stories of him still living there. To my surprise, a new designer boutique has recently opened there and transformed this place into a store and gallery called Digitaria. Stavros Karelis and Eleftheria Arapoglou have created a fantastic fashion forward clothing space featuring their many delectable pieces for women and men. This is a must to visit, where you can pick up an original item of clothing and experience mystical loveliness downstairs in the gallery.