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Häagen Dazs features Five ingredient lists

The makers of Häagen-Dazs want to join the eco-movement as well, it seems. The ice cream giant recently revealed Five, their new line of pared-down ice creams. Flavors like mint, ginger, coffee, vanilla bean, and passionfruit are touted by the makers as having less fat than its contemporaries, and each flavor has five ingredients — skim milk, cream, sugar, egg yolks, and natural flavors. Critics have one complaint: why not organic milk or a milk that doesn’t contain the bovine growth hormone?

Eco-friendly Hummers. Architecture design competitions in Second Life. Sign up for our free weekly newsletter and find out about the flying car you always wanted when it's finally invented.
Looking for the perfect gift? Check out the goodies in the Lost At E Minor online store or for a curated range, try this selection of cool presents.
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eVaro 3-wheel electric vehicle

This year’s SEMA show in Las Vegas was home to several electric vehicles, yet the eVaro seems to have garnered the most attention, boasting zero carbon emissions for 90 per cent of the time spent on the road and an impressive mpg of 275. Read more

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American eco-fashion visionaries

Pratt Manhattan Gallery, in a show guest curated by Francesca Granata (Parsons School for Design Lecturer) and Sarah Scaturro (adjunct instructor for Fashion Institute of Technology), takes a look at American eco-fashion visionaries — such as Alabama Chanin [above], Uluru, Loomstate, and others. Read more

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Eco skyscraper design in Philadelphia

Philadelphia’s 58-floor Comcast building has been awarded the Gold Certification for LEED-CS (core and shell). The obelisk-formed building, which sits right above the Suburban railway station, boasts high performance glass and sunscreens, which helps keep out 60 per cent of the sun’s heat and contains 70 per cent of the site’s available light. The building also boasts high-efficiency water utilities, allowing for 40 per cent less of water consumption than a traditional office building. The building, Gold certified LEED by the architect Robert A.M. Stern, is one of the first, but certainly not the last, skyscraper to get certified.

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Belinda Chen will be graduating with an honours in Communication Design from Melbourne’s RMIT this year. Her vibrant design work takes its inspirations from ‘light reflections, design with interaction, sounds, Murakami, going on adventures and people’. Read more


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This organic form, revealing itself from the sprawling metropolis of Barcelona via the marauding eye of Google, is the Santa Caterina Market. Designed by the late architect Enric Miralles it has a floating ceramic roof that drapes the bustling market below in a parental way. The coloured ceramics, of course, represent the smorgasbord of fruit and vegetables on sale within and enable a majestic view, not only for Google, but also to its immediate neighbours overlooking the site.

The mining and refining that provides the world with precious metals is also extremely damaging to the environment – each ounce of gold mined generates 30 tons of waste, much of which is toxic. Philadelphia-based Rust Belt make unique, finely crafted earrings, necklaces, and bracelets entirely from re-purposed and recycled materials. The processes they use to make their pieces are also environmentally sound, and they are shipped in beautiful, re-purposed glass bottles.


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Presented as a tableau of vignettes, the work of UK illustrator Jody Barton is executed in a variety of techniques and mediums, yet manages to run the gamut from delicately bold watercolors, to thoroughly noir black and white ink drawings, to child-like, and endearing, colored pencil scribbles.

Square America is a photo blog that’s sort of like Found magazine, but with more rhyme and reason. The eerie, antique photos are organized by theme, subject matter, and even the ways in which time or lens imperfections distort the images. Read more

Run Wrake is an illustrator and animator based in London whose recent short animation Rabbit has turned him into an underground hero. Read more

The nice thing about black metal is that it’s so hard for it to be co-opted. Between its often extreme ideologies and its inherently abrasive sound, it’s hard to imagine anyone trying to sell you a pair of sneakers with it. Even as some bands like Dimmu Borgir and Cradle of Filth have wormed their way into the mainstream, the vast majority of black metal fans and bands out there are happy to stay in the filthy pits of the underground. Read more

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WE'RE POSTING / SOME OF THE BEST

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Creative cupcake design

Yum, yum, cupcakes are fun. These creations are so clever, so arty, so damn bizarre that it would almost be a shame to eat them. Almost! Read more

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Charlie Immer

Charlie Immer’s pastel-pallete sometimes obfuscates the gory violence in his surreal images. At other times, it heightens the gut-wrenching and visceral effect of his work. Read more

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T-post: the world’s first wearable magazine

So here’s the scoop. Every six weeks, T-post subscribers get a new t shirt issue in the mail, with a news story on the inside and an artist interpretation of that story on the front. Yes, we agree. It’s clever, clever. Read more

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Magic Dots

Wheeeeee! This game is so freaking fun! You move your cursor over each dot to make them split into four smaller dots ad infinitum.

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Sparrow Vs Sparrow

Trip out with Sparrow Vs Sparrow’s retro illustrations, I love their aesthetic, color use and sense of humor. Read more


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Thanks to Sony Australia, four Lost At E Minor readers will win personal audio prizes, including the new 8GB Walkman S series video MP3 player and the MDRXB500 Extra Bass headphones. Read more

Printed on premium 100 percent combed cotton 150 gsm shirt, this Three Wise Robots graphic t shirt out of New Zealand label is damn soft and comfy. We have it for sale in the Lost At E Minor online store. Read more

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