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Barton Perreira

Luxury goods have been getting a bad rap lately, and for good reason. Now I don’t know how you roll, but we don’t know many people who enjoy covering themselves head-to-toe in someone else’s initials. Yet for some reason designers think that diamante logos and monogrammed tapestries are the best mediums to communicate their brand. So it’s just as well LA based eyewear label Barton Perreira doesn’t play by the rules. Starting out less than a year ago, you won’t find their designs getting over-excited by insignia. Instead, these guys hand make their frames in Japan to rely on precision, fit and design. And that’s the way it should be.

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Le Specs sunglasses

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Super sunglasseses: Retrosuperfuture

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Girls Against Gold at Sydney’s Blank Space Gallery

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After the Apple

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Tom Binns’ Neon Chandelier earrings

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Loomstate has been a casual eco-friendly clothing design alum since 2001, and a beacon for eco-fashionistas who love to lounge and look lovely. So it’s no surprise that this spring, Loomstate is partnering with Target to bring 100 percent organic cotton and sustainable silk blends to the masses. The line, which has a starting price at around fifteen dollars, drops April 19, just in time for Earth Day.


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Creative advertising packaging

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