Following stints at Tsubi, Marcs and Milk & Honey, fashion designer Ben Turner met the multi-talented Daniel Lindsay at a house party in Melbourne and the two Bondi lads created Thousand Reasons shortly thereafter. Easily identified from the clashing colours and pattern-rich prints, Thousand Reasons is bringing it’s own brand of brightness to fashionable cities everywhere – after two successful domestic seasons the latest collection of underwear and apparel will soon be stocked in Los Angeles, New York, London, Sweden and Japan. [see also Now You Own Us]
Also by ANDY
After weeks of packing Australia’s crate with the best of Aussie nightlife, our crate was farewelled in lavish style at the Smirnoff Nightlife Exchange send-off party in Sydney last week. We discovered Australia is swapping with Brazil, so we’re hanging out for the samba and cachaça to sway ashore and lead us astray. Lost At E Minor contributor Michelle Wilding captured the vibe of the night and Aussie nightlife with this video.

The AP Tour brought metalcore music heavyweights and a convoy of sponsor vans head-first into a stormy Seattle last night. The Hurley denim reps were rattled; they’d endured a long drive from Utah through what they described as the worst weather they’d ever experienced. Joking around with them before the show I realised how shaken up these guys actually were; hands were still shaking and their laughter was racked by nerves. Read more
NOW: an Analog Moving Picture Project
There’s a great story behind this prog-surf film. Riley Blakeway was an aspiring surf film-maker with incredible talent and a handfull of small film projects to his name. Chippa Wilson was a relatively unknown but amazing aerial surfer without the opportunity to show the world what he could do. In 2009, they won STAB magazine’s Little Weeds competition, respectively taking out the film-maker and surfer prizes. Read more
YOU'RE SAYING (6)
Ben Hanly said | 2 February, 2007
Kick ass guys! Love all this gear… wear at least one bit of Thousand Reasons every day.
Andy said | 8 February, 2007
Really digging the style of the guy’s shorts… contrast piping is making a comeback!
Design your own underwear with Bonds - lostateminor.com said | 29 March, 2007
[...] numbered and is accompanied by a certificate. As loud, colourful undies from Sydney’s Thousand Reasons continue to turn heads in boutiques across the globe we’re sure some of the more outrageous [...]
Mär said | 7 April, 2007
absolutely love it! and the models are fun enough as not to fall asleep with the typical puckering lips!!
jake said | 18 November, 2011
where do i buy from!!
HAVE YOUR SAY
Nerds, check out these classic Sci-Fi film posters. Graphic designer Dean Walton created five beautiful posters for some of the most iconic films in the genre. Each design is a limited edition of 100 and is signed and numbered by the artist. Read more
Clusters of mysterious balloons, packs of terrifying cats, bunnies, and burning people, and other absurd or abstract elements haunt Andrea Galvani’s beautiful and eerie landscape photos. The Italian artist’s work seems to comment on man’s hand in altering nature. Read more
Says Van She bassist and vocalist Matt Van Schie about the Bush Tetras track — Too Many Creeps — from 1982: ‘I LOOOVE this tune. It opens with a perfect snare roll, and then the counter bass and guitar rhythms make it so cool. The lyrics are even more valid today. They’re one of my favourite bands of all time, and so many people try to do what they did for real. What a time! I wish I was born back then in New York, hanging out with these kids. Ahhhh!!’
We asked some of New York’s more creative residents where they like to hang out in the city, and got a mixed bag of responses back. We’ll be running their insider tips over the next few weeks. This is illustrator Marcos Chin on his favorite arcade bar, aptly named … wait for it … Barcade: ‘Barcade is a time-warp into the 1980s when going to the arcade was the major past time for many of my friends and I. Lined throughout the space are a series of classic 25 cent video arcade games, like Q-bert, Donkey Kong, Arkanoid and Tetris. There’s also a pool table near the back of the space, and a terrific selection of beers to choose from. And yes, you can drink-and-play. It’s located near the Lorimer stop on the L train, at 388 Union Avenue, in Williamsburg’. Read more
Bringing statistics to life is not particularly easy, but this website does so with a creative brilliance. Using interactive animation and videos, you can look at a wide ranging set of sustainable global development data as the numbers change across space and and time. It promotes a statistically-founded world view, and somehow makes that fun.
Singer-songwriter Vashti Bunyan writes the most delicate, haunting, and unforgettable music. Read more
Do you want to be transported back to your childhood dreams? Check out Nike’s latest Dunk Hi for grrrrr girls. Pink, red, green, yellow, blue, white and, wait for it, a golden metallic orange. Oooohhhh. Be your own Rainbow Bright on a mission to save Rainbow Land. Just in time for the London sun, too.
WE'RE POSTING / SOME OF THE BEST

Francoise Nielly’s Yellow series
Parisian visual artist Francoise Nielly brings technicolour to the forefront in her latest series, Yellow. Featuring thick impasto palette knife strokes and trippy neon hues, Nielly captures the vulnerable expressions of her muses to a tee. Read more

Cookie Boy’s creative cookie designs
I don’t eat cookies, so good thing Cookie Boy’s cookies are little pieces of art too pretty and cute to eat. Read more

The return of the Brionvega rr226
Italian brand Brionvega has resurrected the classy Radiofonografio piece first created in 1965. The updated version is just like the original turntable/radio unit, but also has a CD/DVD player.

A little infectious lollipop rock anyone? Feel free to embarrass yourself singing along at the stoplight. If the other drivers give you that look, roll down the windows and spread the love.
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Get lost in a daydream or a craving for something sweet while gazing at these cool sculptures by Brooklyn-based WiNK WiNK PONY. Made using clay, tree bark, wood, and mossy moss.
On this Virgin Mary HaloTech watch, the dial is a modern version of the nineteenth century art form of lithophanes, carved porcelain sheets that, when lit, deliver astoundingly detailed images. When the pusher is activated, the dial springs to life in 3D. The watch features a light-up dial, LED light, and afterglo effect. Read more
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Gary said | 1 February, 2007
Cool apparels. Retro. The checkered-pants are awesome! And I’m totally loving the rooster logo.